Smithsonian Journeys is stepping up its game by introducing a diverse array of travel experiences for 2026 and 2027 that cater to modern explorers’ evolving interests. Not content with simply extending popular tours, they are diving into lesser-trodden regions such as the Balkans, Greece, and the Baltic states, crafting immersive itineraries that blend history, culture,
Cruise
Carnival Cruise Line’s decision to overhaul its loyalty program, now rechristened as Carnival Rewards, marks a significant pivot in how they engage with their most dedicated travelers. While companies often desire a balance between innovation and tradition, the reception of this particular transition indicates a rough sea ahead. Loyal patrons have taken to various social
Carnival Cruise Line is gearing up for a significant revamp with the unveiling of its new loyalty initiative, Carnival Rewards, set to launch on June 1, 2026. This innovative program refreshes the approach to customer loyalty in the cruise industry, shifting away from the previous Very Important Fun Person (VIFP) program. Under VIFP, points were
Rod McLeod, a revered figure in the cruise industry, passed away on June 3, just before reaching his 85th birthday. His impressive career spanned several decades and left an indelible mark on how cruising is perceived today. Beginning his journey in 1972 as Royal Caribbean’s inaugural marketing director, McLeod was instrumental in promoting the relatively
In a world where travel experiences often revolve around crowded tourist traps, a new kind of adventure is emerging—one that emphasizes quality over quantity. Imagine sailing across the gentle ripples of the Great Lakes, weaving through the historic ports of Chicago, Oak Park, and Hyde Park, all while immersed in the groundbreaking architectural wonders of
When John Chernesky stepped into the role of Senior Vice President of Sales for North America at Norwegian Cruise Line (NCL) in April 2023, he inherited an ongoing narrative of both challenge and opportunity. In speaking with cruise editor Teri West, Chernesky took stock of two pivotal years at NCL, revealing a profound commitment to
After a stellar performance in 2024, the American Marketing Group (AMG) faced a brief dip in early 2025, a phenomenon not unfamiliar in the volatile world of travel. However, the chief marketing officer, Nicole Mazza, wasted no time in reassuring industry stakeholders that recovery was swift and robust. “As quick as we went into it,
With the launch of the Orient Express Corinthian, a 54-suite luxury yacht, the iconic hospitality brand is set to transform the way we experience maritime travel. Scheduled to embark on its maiden voyage in June 2026, this exquisite sailing vessel promises unparalleled opulence against the backdrop of the Mediterranean’s stunning coastlines. Designed by the renowned
As the world of travel continues to evolve, innovative experiences are becoming crucial in attracting customers. Royal Caribbean International is undoubtedly leading the charge with its upcoming vessel, the Star of the Seas, which will debut with a truly unique feature: a resident puppy named Sailor. At just three months old, Sailor is not merely
In an age marked by extraordinary shifts in lifestyle and work patterns, residential cruising is emerging as a fascinating alternative for discerning individuals who seek a life less ordinary. As traditional life continues to pivot towards remote working schemes and digital connectivity, the allure of spending a year at sea is tempting an increasing number
The recent shift in the taxation policy in Skagway has ignited a firestorm of controversy between local authorities and the cruise industry. Up until December, the borough only taxed the base price of shore excursions; however, the new policy, which taxes the total price including cruise lines’ commissions, raises eyebrows with its far-reaching implications. This
Cruising is not just a mode of vacation; it is rapidly transforming into a cultural phenomenon with the potential to attract a staggering 42 million passengers by 2028, according to the Cruise Lines International Association (CLIA). In its recent report, CLIA captures a striking trend: an upsurge in the appreciation for cruise vacations. Between 2023
Travel Weekly’s CruiseWorld is set to return to the vibrant city of Fort Lauderdale, promising an array of enriching experiences for travel advisors and industry professionals alike. Scheduled for November 5 to 7 at the Broward County Convention Center, this event offers far more than just a place to network; it provides a platform for
Viking Cruises is experiencing an unprecedented surge in bookings that paints a picture of a robust recovery in the travel industry. As of mid-May, the cruise line proudly reported that a staggering 92% of its 2025 inventory is sold out. This achievement is not merely a numerical feat; it reflects a significant resurgence in consumer
The cruise industry is at a pivotal crossroads, grappling with the implications of growing environmental consciousness among travelers. Recent insights reveal a disheartening reluctance on the part of cruise executives to embrace significant sustainability-based pricing adaptations. Despite acknowledging that customers express concern for environmental well-being, it seems that immediate pricing and destination allurefulness reign supreme
Royal Caribbean is poised to change the holiday landscape with the announcement of Perfect Day Mexico, a groundbreaking private destination set to enchant travelers from all corners of the globe starting in the fall of 2027. Nestled in the breathtaking Mexican Caribbean, this 200-acre retreat promises a tapestry of exhilarating attractions, luxurious amenities, and a
Virgin Voyages is embracing a significant evolutionary phase as it gears up to launch its first ship in the Northeastern U.S. This milestone represents more than just another addition to its fleet; it symbolizes the cruise line’s ambition to carve a distinct identity within the highly competitive maritime travel market. As the company approaches its
In a pivotal shift for the cruise industry, the Cruise Lines International Association (CLIA) is embarking on a transformative journey that emphasizes collaboration with travel advisors and trade associations. During his inaugural address at the Cruise360 conference in April, CLIA’s CEO, Charles “Bud” Darr, unveiled a vision that positions travel advisors at the center of